Why Speckle Park?
The Speckle Park beef cattle breed is rising through the ranks in the Australian cattle industry but many still don’t know why. Claim a front row seat and join two of the breed’s largest stud and commercial Speckle Park breeders, Amy and Justin Dickens, JAD Speckle Park, as they share the stories of those who have elevated Speckle Park to success, and what the future looks like for the breed and its stakeholders.
Episodes

Wednesday Apr 09, 2025
S1 Ep4: Nicky Reeves - Enlisting New Speckle Park Beef Fans, One Mouthful at a Time
Wednesday Apr 09, 2025
Wednesday Apr 09, 2025
Back in around 2016, Nicky Reeves hadn’t even seen or heard about Speckle Park cattle when she first tasted Speckle Park beef. Further research quickly evolved into a newfound passion for the breed.
What better way to market their Speckle Park cattle and beef than to establish the Maffco Brewery and Distillery, incorporating Speckle Park beef into the restaurant menu.
But let’s not forget their Benbullen Speckle Park stud, Benbullen Speckle Park direct beef sales arm, livestock transport business, and they also host the annual Maffco Pitmaster Barbecue Competition and Festival!
To say Nicky is a busy woman really is an understatement, but direct feedback from happy customers about their experience eating Speckle Park beef spurs her on. The former livestock agent and her partner, Lashay Tricker, have built a phenomenal business that incorporates several of their family members.
This is a great story about relationships, determination to succeed, family, and a deep-seated belief in Speckle Park cattle and beef.
If you enjoy this episode, please share it among your network, and leave a review. Thanks for listening!

Wednesday Apr 02, 2025
S1 Ep3: Paul Guy - Tantalising Tastebuds with Speckle Park Certified Beef
Wednesday Apr 02, 2025
Wednesday Apr 02, 2025
Paul Guy began his journey in the Speckle Park breed through his stud, Te Mooi Speckle Park, based at Londrigan in Victoria. Currently, his focus is far further down the supply chain, working with leading restaurant chefs in Melbourne to get his Speckle Park Certified beef brand up and running.
He is a data man at heart, and his solid understanding around the role of data in producing a quality product for the consumer is core to the path he is walking now - ultimately delivering an outstanding eating experience of Speckle Park beef for the consumer.
If you enjoy this episode, please share it among your network, and leave a review. Thanks for listening!

Thursday Mar 27, 2025
S1 Ep2: Dick Whale - A Career Built on Finding the Finest
Thursday Mar 27, 2025
Thursday Mar 27, 2025
Renowned beef consultant, Dick Whale, has run his business, Independent Breeding & Marketing Services (IBMS), for more than 20 years, and prior to that managed Trangie Research Station, a feedlot, worked at Elders in marketing, and spent time studying meat science in the United States. Dick shares his wealth of experience in this episode. He sheds light on his concerns about the current state of the Australian beef industry, and where he sees it a decade from now. If you enjoy this episode, please share it among your network, and leave a review. Thanks for listening!

Tuesday Mar 25, 2025
S1 Ep1: Justin Dickens - The J in JAD Speckle Park
Tuesday Mar 25, 2025
Tuesday Mar 25, 2025
Justin Dickens was raised at Wanaaring in Far West NSW and then Coolah in Central West NSW, before embarking on a career in livestock production and farm management. As the "J" in JAD, Justin shares his story and his answer to the all-important question, Why Speckle Park? If you enjoy this episode, please share it among your network, and leave a review. Thanks for listening!